Job Title: Regional Sales Manager – East

Department: Sales

Industry: Soap Manufacturing (FMCG)

Reports To: National Sales Manager

Location: Eastern Region, Nigeria

Role Overview

The Regional Sales Manager – East is responsible for driving sales growth, distribution efficiency, and market penetration of Givanas Industries’ product portfolio across the Eastern region. The role ensures effective execution of sales strategies, strong distributor partnerships, and high-performing sales teams to deliver regional targets and contribute to overall company objectives.

Key Responsibilities

Lead, supervise, and develop the regional sales team to achieve volume, revenue, and distribution objectives.

Drive the execution of trade and route-to-market strategies in line with company goals.

Monitor distributor performance, ensuring compliance with business agreements and optimizing stock levels.

Conduct regular market visits to assess execution standards, gather market intelligence, and identify growth opportunities.

Manage regional budgets, sales forecasting, and reporting, ensuring alignment with corporate targets.

Build and maintain strong relationships with key distributors, trade partners, and stakeholders.

Provide timely insights and recommendations to management on competitor activities, pricing, and consumer trends.

Collaborate cross-functionally with Marketing, Trade Marketing, and Supply Chain to support business growth in the region.

Qualifications & Experience

Bachelor’s degree in Business Administration, Marketing, or related field (MBA is an added advantage).

Minimum of 8–10 years’ progressive sales experience in FMCG, with at least 3 years in a managerial/regional leadership role.

Strong track record of achieving sales and distribution targets within the Eastern market.

Solid understanding of FMCG route-to-market models and distributor management.

Proficiency in MS Office (Excel, PowerPoint, Word) and familiarity with ERP systems.

Skills

Sales & Negotiation Skills

Route-to-Market & Distribution Planning

Data Analysis & Reporting

Leadership & People Management

Customer Relationship Management

Core Competencies

Strategic Thinking

Result Orientation

Problem-Solving Ability

Collaboration & Teamwork

Adaptability & Market Awareness

Interested and Qualified? Apply via: https://forms.gle/TFbbVVVUo1Rff1iDA